Khushboo Gujarat Ki (fragrance of Gujarat) is missing from the India Promotion Calendar 2012 released by Indian Tourism Minister, Subodh Kant Sahai in New Delhi on December 14, 2011. The Calendar projects India’s cultural diversity by showcasing the rich architectural heritage of the country, its natural beauty and the multitude of faiths, through various tourist [...]
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Google to Acquire Motorola Mobility | Combination will Supercharge Android, Enhance Competition, and Offer Wonderful User Experiences
August 15, 2011
Agencies, AUGUST 15, 2011 – Google Inc. (NASDAQ: GOOG) and Motorola Mobility Holdings, Inc. (NYSE: MMI) today announced that they have entered into a definitive agreement under which Google will acquire Motorola Mobility for $40.00 per share in cash, or a total of about $12.5 billion, a premium of 63% to the closing price of Motorola [...]
I can afford this phone!
August 15, 2011
The new smartphone from Android will run on Android 2.2 (Froyo). It`s 3.2 inch touchscreen is a jump from 2.8 inch in A60. However, the resistive screen still persists which is a big turn off. In contrast to Andro A60, Micromax A70 comes with a much better 5MP camera. In terms of connectivity, the phone supports 3G, [...]
A tale of Airtel’s logo: branding, re-branding, un-branding?
August 13, 2011
A brand’s successfulness is not largely dependent on logo but on its people and products, but brand’s acceptance and popularity is dependent on its logo, tagline. The responses on Airtel new logo is such we can barely say ‘mixed response’. Fonearena’s poll of 1300 people, where only 35% liked it and whooping 51% disliked new [...]
FM Radio Policy Phase III to fillip FM Radio channels in India
August 10, 2011
Finally the Government of India came out with much waited third phased policy guidelines on expansion of FM Radio broadcasting services through private agencies. The Indian cabinet has recently given its “go” on the policy permitting radio operators to carry news bulletins of All India Radio, a government of India owned radio broadcasting service. Cabinet [...]
Brand recall: Zandu balm = Malaika
August 8, 2011
Problem with Emami turns out to be an opportunity for Malaika It is said to find an opportunity in a problem and every problem is an opportunity in disguise. Here is a live example and somebody should learn how to convert possible fierce legal battle into an opportunity from Malaika Arora Khan, a model turned [...]
Tata Sky launches Mobile Access application
August 7, 2011
Mumbai: Tata Sky, the leading Direct-to-Home service provider, has once again proved its technology dominance with its new Tata Sky Mobile Access application rising to No. 1 application to be downloaded on the App Store within a week of its launch. Speaking on the new landmark, Vikram Mehra, Chief Marketing Officer, Tata Sky, said, “We [...]
Upcoming advertising & design awards
August 7, 2011
A list of awards in the advertising and design industries around the world, organised by month, linked where possible to the appropriate site. August Chip Shop Awards Glasgow, UK AFA Advertising Effectiveness Award Sydney, Australia September Baltic Advertising Festival “Golden Hammer” Riga, Latvia Moscow International Advertising Festival (Red Apple) (MIAF) Moscow, Russia EURO EFFIES Bruxelles, [...]








December 14, 2011
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